On July 5 and 6, the El Chupete Children's Advertising and Communication Festival, where a jury has awarded the best content aimed at children during the last year,
For the third time in a row Dodot He has been awarded at the festival. This year, in the television category First Steps, with the advertising spot Astronauta, which announces the maximum absorption of the Activity diaper, even upside down.
The children's public is sovereign and they themselves have chosen as the best ad "Joga bonito" Nike, while the Grand Prix of Cinema / TV took it Nickelodeon for a very funny proposal, "Things to do before eight: farts with armpits"
For its part, in the category special awards The Lunnis they won the award for Best Children's Character, and Ramon Garcia He was awarded as the Best Communicator with the children's audience, Danone He was recognized as the best child advertiser of the year and Theodora Foundation He received the Solidarity Pacifier award.
In graphic support there have been several winners, but the one I personally liked the most was the campaign of City of Madrid against noise pollution.
The winner in music and jingle has been my adored Pocoyo, in promotional campaigns won Rolin 'Rooster, the stack fork to roll up the spaghetti that my girl used to eat yogurt, and in children's events 540 degrees of the ELEVEN.
There are many more winners that can be seen on the official website of the festival classified by categories, where you can also see the award-winning videos.
